For the first time in U.S. history, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers.

According to a study released Thursday by eMarketer, online advertising is expected to generate $39.5 billion in sales this year — a 23.3% increase from 2011 — compared to a sum of $33.8 billion on print.

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Biz Tools One has developed a new site for Cross Creek Presbyterian Church in Fayetteville.  We’ve worked with Josh Owen, the new senior pastor to develop a WordPress based website that allows them full access to the content for adding/editing pages, photos, documents and links to the site.  You can view the new site at www.crosscreekpca.org

We are pleased to announce launching of the new site for River Landing Center, LLC.  They are a real estate development company specializing in commercial and residential land development.  You can view their new site at www.rlc-inc.net.

Biz Tools One has been selected as a finalist for the Moore County Chamber of Commerce Small Business of the Year. Please see the following link for an article in The Pilot about the nominees. We’re excited and honored to be nominated!
Click here for the article

We are pleased to announce the launch of a new website for Miles Ahead.  They are a consulting firm working providing sales team consulting, career planning, and greek life consulting.  Miles Washburn is the owner.  You can find this new site at www.mileswashburn.com.

Google is taking the initial steps that will drastically change the web search playing field.  They are putting the pieces in place so that search results they render for viewers will incorporate answers to their questions, rather than a list of sites where the viewer might be able to find the answer.  We believe this is driven by the wildly successful Siri module included with the latest Apple iPhones – click here for more info.  With Siri, the user can ask a question such as “what are the best hamburger restaurants close to me?”, and it will give them a list of the restaurants with directions to each.  The user satisfaction with Siri is off the charts and Google has taken notice.  There is a great blog post in the Harvard Business Review about this effort and what it will mean.  Click here for that article.

You can be sure that Biz Tools One is on top of this trend.  We are here to help you with the transition of your site and marketing to make the most of these changing trends.  Please contact us if you have any questions or need more information regarding improving your website’s visibility in today’s world.

Biz Tools One is pleased to announce the completion of development for NC Downtown Development Association website.  We have worked with this organization since 2003 in design and hosting of their site.  This latest iteration is a WordPress based site that allows them full flexibility with the online content management system and many other features.  You can visit their site at www.ncdda.org.

Here’s a great article from Harvard Business Review to improve your productivity in 2012. They include:

• Stop checking your email so often!
• Break from the norm with business promotions & customer contacts
• Reduce your reading to the essentials
• Eliminate work that is not worth the hassle
• Deliver what your customers want

Full article can be viewed here: http://blogs.hbr.org/cs/2011/12/five_things_you_should_stop_do.html

The new site we have developed for McCoy, Wiggins, Cleveland, & O’Conner, LLC – a law firm here in Fayetteville, NC is now live.  You can see the website here: www.mccoywiggins.com

This law firm has a long-standing history in Fayetteville.  Their site design reflects that tradition and reputation.  Congratulations to McCoy Wiggins on their new site!

Twitter, it is a-changing again. The microblogging service unveiled a new version of its online interface Thursday, with a focus on simplifying the design and making the service easier to use. The new look will roll out on the website in the next few weeks, but it’s available now at Twitter’s mobile website, along with a just-updated Twitter app for iPhone. (The Android app has been updated, too.) The company says it’s “working on updates for other apps, such as Twitter for iPad,” but makes no mention of the Twitter client for Mac.

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